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The best ways to network online

Networking is a great way to extend your list of contacts as well as generate new business. Unfortunately however, when you’re trying to juggle work with home life it’s not always easy to get out and about to events.

The good news is that thanks to the Internet, we can now network online in a number of different ways. This means that you can meet new people whilst at work or even in your own time at home. Below are just a few of the great ways that you can reach out to potential new clients or customers at the simple touch of a button.


Out of all the social networking sites, LinkedIn is by far the most professional and you are therefore likely to get the most business out of it.

Start by updating your profile with any career accomplishments and relevant qualifications. Showing people that you are experienced in your field gives you credibility which helps build trust. Also ensure that all your company information is on your profile so others know exactly which products or services you can help them with.

LinkedIn is also the ideal place to share articles, join professional networking groups and exchange ideas with others. One of the biggest benefits of the site is that you can choose to connect with people based on the industry they work in so you can target those who are most likely to turn into customers.

 Video Conferencing

Video conferencing is a great way to get the benefits of a face-to-face interaction without actually having to go anywhere. They’re ideal for networking with people who may be based further afield or even abroad and they also allow you to speak to as many different people as you like at the same time.

shutterstock_180690092 Webinars

Not all webinars allow participants to talk but when you sign up to one that does, this is a great way to make new connections and become known as an expert in your field. Even better, you could host your own webinar so that everybody listening knows exactly who you are, what you do and how you can help them.

Comment on news articles

 Keeping up to date with all the latest industry news is a brilliant way of ensuring you’re always on top of your game. The majority of the websites that publish these articles allow readers to comment and share their thoughts. When something resonates with you or is relevant to your business, make sure you comment because this is a fantastic way of getting your name out there.

If you comment often enough and are making intelligent and credible suggestions, people will begin to recognise and respect you and you will become known as an industry leader.

Have your own blog

 If you enjoy writing, one of the best ways to network online is to have your own blog. Here you can share your thoughts, opinions and expertise and if your content is good, people will regularly come back to read what you’ve written. Again, this is another fantastic way of becoming knows as an expert in your industry and setting yourself apart from your competition.